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It Isn't Just about Choice: The Potential of a Public Performance Reprt to Affect the Public Images of Hospitals
PrintJune 2005
Medical Care Research and Review--June 2005
Can a well-designed public performance report affect the public image of
hospitals? Using a pre/postdesign and telephone interviews, consumer views and
reports of their use of public hospital report are examined. The findings show
that the report did influence consumer views about the quality of individual
hospitals in the community 2 to 4 months after the release of the
report.